How BOSE stays the boss of sound

Most HINEKEN members own BOSE products, and the noise cancellation head sets have become an essential travel companion. In our hero powered network we wondered “How does BOSE maintain it’s leadership position and continues to develop great products?”. Here are some clues we found; BOSE website; “But maybe the most important principle we live by…

Read More

Apple CEO Tim Cook Applies Three Persuasive Communication Techniques To Answer Tough Questions – Forbes, Carmine Gallo

Excerpt from Forbes article by Carmine Gallo; 1. Use a simple three-part story structure. Cramer asked Cook to make the case for Apple’s stock, which had fallen about 4% since the first of the year. Cook immediately took control of the narrative and shifted the story away from the stock price which, as he correctly points…

Read More

Maja Rudinac – live from CES – “meet Lea” of Robot Care Systems bv

Maja Rudinac is sharing live from the CES 2019 in Las Vegas: “Great start to #ces2019, proud to be part of holland pavillion. Lea stands out everywhere. Thanks Hrh Prince Constantijn Van Oranje-Nassau, Mona Keijzer Lex Empress Philips Lifeline hashtag#startupdelta #healthcare”  Robot Care Systems develops and markets support devices for people with cognitive or motion…

Read More

YOUR PLAN B NEEDS A PLAN B – Nancy Lublin, Founder & CEO of Crisis Text Line – Masters of Scale podcasts with Reid Hoffman

HOFFMAN: Notice how she keeps turning problems — in this case, piles of useless clothing —  into solutions: sources of funding. That’s why I call the best entrepreneurs “infinite learners”. The more thorny patches they hit, the more effective they become at hacking their way out. The only problem is that some CEOs — like Nancy —…

Read More